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Brands & Consumer Culture Quiz

Brands & Consumer Culture Quiz

20 questions · Unlimited attempts · Free online practice

Every logo tells a story, every slogan sticks for a reason, and every product you reach for has a history more fascinating than you might think. Brands have become the invisible la...

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All 20 questions in this Brands & Consumer Culture quiz
  1. Before merging to become PayPal, Elon Musk's early fintech company was known by what name?

    • A. X.com
    • B. Confinity
    • C. MoneyLink
    • D. PayCheck
  2. Bill Gates and Paul Allen originally founded their company in 1975 under what name, which included a hyphen?

    • A. Micro-Systems
    • B. Micro-Soft
    • C. Soft-Byte
    • D. Windows-One
  3. Which electronics company revolutionized the way epeeople listen to music by releasing the Walkman in 1979?

    • A. Panasonic
    • B. Sony
    • C. Philips
    • D. Toshiba
  4. In 2006, Elon Musk published 'The Secret Tesla Motors Master Plan'; what was its final stated goal?

    • A. To build a colony on Mars
    • B. To build a self-driving truck
    • C. To accelerate the advent of sustainable energy
    • D. To make the world's fastest sports car
  5. The 'Energizer Bunny' was originally created as a parody of a mascot from which rival battery brand?

    • A. Duracell
    • B. Rayovac
    • C. Panasonic
    • D. Kodak
  6. Which ice cream brand is famous for naming flavors after social causes and for its early commitment to 'Triple Bottom Line' accounting?

    • A. Hagen-Dazs
    • B. Ben & Jerry's
    • C. Baskin-Robbins
    • D. Blue Bell
  7. Which brand famously 'invented' the medical-sounding term 'halitosis' in the 1920s to sell its mouthwash?

    • A. Colgate
    • B. Listerine
    • C. Crest
    • D. Scoepee
  8. Before becoming a world-renowned luxury suepeercar manufacturer, Ferruccio Lamborghini's company originally produced what?

    • A. Bicycles
    • B. Tractors
    • C. Marine Engines
    • D. Air Conditioning Units
  9. The premium ice cream brand Hagen-Dazs was famously founded in which location, despite its Euroepeean-sounding name?

    • A. Coepeenhagen, Denmark
    • B. The Bronx, New York
    • C. Berlin, Germany
    • D. Oslo, Norway
  10. Which Chinese technology conglomerate is the parent company of the global video-sharing platform TikTok?

    • A. Tencent
    • B. Alibaba
    • C. ByteDance
    • D. Baidu
  11. The semiconductor giant Intel was founded by Robert Noyce and Gordon Moore; what is the name 'Intel' a portmanteau of?

    • A. Integrated Electronics
    • B. Intelligent Technology
    • C. International Electronics
    • D. Internal Telecommunications
  12. In 2018, which tech giant famously removed the phrase "Don't be evil" from the preface of its code of conduct?

    • A. Meta
    • B. Google
    • C. Microsoft
    • D. Apple
  13. The sportswear giant Adidas was founded by Adi Dassler after a bitter fallout with his brother Rudolf, who went on to found which rival company?

    • A. Reebok
    • B. Puma
    • C. Nike
    • D. Fila
  14. What did the 'Air' in the original name of the company 'AirBed and Breakfast' (now Airbnb) refer to?

    • A. Air travel
    • B. Air mattresses
    • C. Air pollution
    • D. Air conditioning
  15. The long-running "Priceless" ad campaign, featuring a list of items and their costs followed by a sentimental moment, belongs to which brand?

    • A. Visa
    • B. Mastercard
    • C. American Express
    • D. Discover
  16. In 1985, Coca-Cola made one of the most famous marketing blunders in history by replacing its original formula with which product?

    • A. New Coke
    • B. Diet Coke
    • C. Coke II
    • D. Crystal Coke
  17. In 1971, Carolyn Davidson was paid a mere $35 for designing the iconic "Swoosh" logo for which major athletic apparel brand?

    • A. Reebok
    • B. Adidas
    • C. Puma
    • D. Nike
  18. Long before entering the video game market, Nintendo was founded in 1889 as a manufacturer of what product?

    • A. Hanafuda playing cards
    • B. Wooden toys
    • C. Silk textiles
    • D. Rice cookers
  19. Which insurance company's mascot is a epeersistent white duck that shouts the company's name?

    • A. Progressive
    • B. Allstate
    • C. Aflac
    • D. Farmers
  20. The name of the household lubrican't WD-40 is an acronym; what does the 'WD' stand for?

    • A. Water Displacement
    • B. Wax Dissolver
    • C. Working Design
    • D. Weather Defense